Monday, November 29, 2010

UC Berkley video

The video focuses on the collabreation of people using cloud computing and focusing on rapid collaberation. It is important to focus on gaining the largest and most quality amount of knowledge from a diverse amount of people. Also it is improtant to use this information in a way that will benifit your company. By using knowledge for departments like reaserch and development in order to ahead of the cruve on what ever your company is specialzing in. The speakers brought this into focus when they talked about cloud computing and the sharing of information. To breifly summarize the video want organizations to focus on collective intelligence in cloud computing in order to gain an industrail advantage.

Sunday, November 14, 2010

Blog Assignment #7 (Due 4:00 pm Nov 15): Describe a neural network application in one of the following areas: marketing, finance, manufacturing, healthcare, information systems, ...

 

I am choosing to talk about a neural network in the marketing area.

Neural networks are being increasingly used for marketing applications for example predicting customers demand and segmenting customers into well-defined categories. Applications like NeuroXL Predictor are getting increasingly easy to use and are well integrated with Microsoft Excel. All an analyst   needs to do is specify the inputs and add a couple of parameters and the optimal solution is chosen. Producing accurate forecasts is a critical activity for any marketing group or organization. Inaccurate or misleading forecasts can result in missed targets, improperly allocated resources, and many other problems.

Applications like NeuroXL are good for predicting forecasts and customer demands using the data that you have. The neural networks take the data and looks at it the way a brain would and it learns. It tries to find patterns in the inputs and also put data into specific categories.

Monday, November 1, 2010

Creating Inspired Collective Intelligence

 

Video on YouTube talked creating inspired intelligence. The speaker starts off by talking about margin of difference which is the difference from being ordinary and extraordinary. The main thing that narrows the gap in marginal difference is “Pull”. Pull is the what makes people feel that they have a stake in what they are doing and that they are getting something out of there extra effort. The things that stimulate pull are “Clear” ,“Big Picture”, and “Inclusive”.  The five keys to the Margin of difference are Social Networks, Social Capital, Conversations, Engagement Process, and Individual Thinking.

Social Networks are the web of connections between other people and people go to other people with questions before they will go to a database or a manual. The optimal network is very diverse and includes everyone with a stake in the business.

Social Capital creates the environment. Social capital is the goodwill between people and  you are one the same wave length as one another.

Conversation is the heart of the organization it pumps the information in the organization. Organizations need to have the conversations that build ideas.

Individual thinking is the foundation on which the other four keys are built. These are the people that go the extra step to be inspired instead of ordinary.